Web development that keeps working after launch.
Most web development ends at handover. Ours doesn't — we build the site, then host it, watch it and answer the phone when something needs changing. Custom builds, WordPress and Shopify, for businesses and for agencies who'd rather put their own name on the work. Ballarat, since 2004.
Four kinds of web development work.
Custom websites
Brochure and marketing sites built to your brand rather than around a template — fast, accessible, and easy for your team to update. Built to be found, not just to look right.
WordPress development
Custom themes, bespoke plugins, and rescuing sites that have grown unwieldy. The most familiar platform in the world, built properly. More on WordPress →
Shopify and ecommerce
Custom Shopify themes in version control, WooCommerce migrations, and product data that actually answers the question that stops the sale. More on Shopify →
Integrations and custom functionality
Membership systems, booking flows, payment and CRM integrations, and the odd requirement no plugin covers. Where an off-the-shelf answer stops, this starts.
Built like software, not like a favour.
- Work out what the site has to doBefore anything is designed: who it is for, what they need to find, and what counts as the site working. Most rebuilds fail here rather than in the build.
- Design against your brand, not a templateIf there is existing print, packaging, signage or an older site, the new one should be visibly the same business. That continuity is most of the trust a first-time visitor has to go on.
- Build it in version control, with checksEvery change tracked, reviewed on a preview URL, and checked automatically before it ships — so a bad update can be undone rather than reconstructed from memory.
- Launch, then keep looking after itHosting, backups, SSL, updates and uptime monitoring, with a real person to talk to. The part that decides whether the site still works in three years.
Twenty years of building, and still running the results.
We host and monitor most of the sites on this page. Building something you then have to support for years is a powerful reason to build it properly.
Structure, headings, speed and structured data are build decisions. Retrofitting them later costs far more than getting them right once.
Design studios bring us the build and the ongoing care, and it all goes out under their brand. We're happy to stay invisible.
What web development actually costs you.
Web development is quoted per project, because a five-page site for a trade business and a membership platform with custom integrations are not the same job. We'll give you a fixed number before anything starts, and tell you plainly if what you're asking for doesn't need a custom build at all.
The cheapest site is rarely the cheapest option. A build that nobody can update, on hosting nobody is watching, with plugins nobody has patched, quietly costs more over three years than doing it properly once. That is the actual comparison worth making.
If you already have a site and you're not sure what shape it's in, start with the free website audit — it takes about fifteen seconds and there's no sign-up. It'll tell you whether you need a rebuild or just some attention.
Real sites, real addresses.
Trades, retail, health, hospitality and professional services — mostly around Ballarat and regional Victoria, some further afield, several built alongside Gasoline Media. Every one of them is a live address you can open and judge for yourself.
Curious how we build? Shopify themes built like software walks through the version control, automated checks and metafield work on a recent ecommerce build.
Tell us what you're trying to build.
A new site, a rebuild, an ecommerce store or one stubborn feature — describe it and we'll come back with honest advice and a fixed price. No pushy sales.